CLEVER (Creative Leadership & Entrepreneurship - Visionary Education Roadmap), an initiative led by the Innovation Center ACT Shenkar with the participation of a consortium of 15 institutions from Israel and from Europe, is a funded project by the European Commission (EACEA) under the Erasmus+ Programme, for a period of 3 years (2015-2018).
In an era where global labour markets are in constant change, the 'Creative Industries' and the 'Creative Economy' are evolving concepts based on creative assets potentially generating economic growth and development.
The Creative Industries comprise of a large variety of knowledge-based creative fields, including the Visual Arts, Performing Arts, Fashion, Design, Architecture and many more. The traditional focus in this sector of finding employment has been replaced by the concept of career planning skills, entrepreneurship and management.
Europe has recently performed some major steps towards incorporating design and creativity in its innovation systems and growth roadmap.
CLEVER aspires to benefit from this European experience, to learn the success indicators of the European system and adapt them to the local economy and Higher Education Institutions
• Shenkar - the project coordinator
• Sapir College
• Hadassah Academic College
• The College of Management
• JVP fund
• The Agency for small and
medium enterprises in the
Ministry of Economy
• Copenhagen Institute of Interaction
• Creative Business Cup(Denmark)
• University of Brighton(UK)
• Iceland Academy of the Arts
• Estonian Business School(Estonia)
• Creative Estonia(Estonia)
CLEVER aspires to be the catalyst of change in the creative industries higher education as well as the creative economy eco-system in Israel. Thus, the main goal of the project is to enable a state of affairs in Israel where the creative industries play a larger role in local (and global) economic life and where the Israeli labour force in this industry is experiencing an advanced multi-faceted labour market.